TCS iON to provide digital support for NSDC Skill India campaign

15 June 2018 Consultancy.in

The operations of Skill India – a scheme launched by the Prime Minister of India to promote skill development in the country – will now be endowed with Tata Consultancy Services’ dedicated Learning and Assessment platform TCS iON, after the firm signed a partnership with the National Skill Development Corporation (NSDC).

Launched in 2015, Skill India is a comprehensive national campaign, launched with the mammoth objective of bringing 400 million people across the country up to a minimum level of skill by as early as 2022, primarily through nationwide training initiatives such as the ‘National policy for Skill Development and Entrepreneurship’ and the ‘Skill Loan Scheme.’

The flagship scheme initiative under the campaign, however, is the Pradhan Mantri Kaushal Vikas Yojana (Prime Ministers Skill Development Programme, PMKVY), which lays emphasis on industry-specific development of skills, and incorporates mechanisms to assess the existing skill-level of the trainee – termed as recognition of prior learning (RPL).

For support with implementing PMKVY and the range of other initiatives, the executive division of the Ministry of Skill Development & Entrepreneurship – NSDC – has been engaging the services of leading consulting firms from across the world. Earlier this year, McKinsey & Company’s dedicated global skill development division – Generation – was called upon for a pilot project to train 5,000 individuals and ensure their eventual employment.TCS iON to provide digital support to for NSDC Skill India campaignThe NSDC has now signed a memorandum of understanding with India’s largest IT services firm by market capitalisation – TCS – under which the latter will offer the advantages of its extensive digital capabilities and considerable network of partners, alongside access to its specialised iON platform.

iON is a cloud-based platform that caters to the various segments in the education sector. For students, the platform offers a forum for collaboration, access to study materials, and the opportunity to get feedback. Instructors can use the technology to design courses and conduct tests and assignments. The platform also includes mechanisms for educational institutions and their administrative departments to send communication and aggregate content.

Commenting on the partnership, Managing Director & CEO of the NSDC, Manish Kumar said, “Today's skilling environment needs digital impetus to achieve volume and speed. Our partnership with reputed organisations such as TCS is a step towards accelerating the Skill India Mission. TCS, with its proven expertise in creating growth and transformation by leveraging technology, will support us to deliver impact at scale, which is directed towards making skilling progressive and inclusive for the country.”

V. Ramaswamy, Global Head of TCS iON added, “TCS is proud to partner with NSDC and participate in the mission of skill development of youth in the country. We have heavily invested in large-scale platforms, content, process, and infrastructure to deliver value to the youth of this country in a unique 'Phygital'* delivery model. We believe, this will help to redefine the country's skill mission for scale at speed.”

*'Phygital' is TCS iON's unique delivery model, and denotes the integration of physical assets with digital platforms.

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Active Holiday Company to support with TCS New York City Marathon

29 March 2019 Consultancy.in

This year’s New York City Marathon – sponsored by Indian IT services giant TCS – has become the first ever to collaborate with an Indian tourism company to facilitate the travel of Indian runners to New York to participate. The marathon is due to take place in early November this year. 

TCS has been expanding in profile across the US market, primarily through increasing investments in the country. Not only has the firm come to be engaged in a number of major projects in the US, but it has also built a favourable profile in the country through a number of other initiatives.

One such initiative is its position as the primary sponsor for the biggest marathon in the world – the TCS New York City Marathon – which hosted nearly 60,000 participants last year. Alongside its general popularity, participation in the event is secured through international collaboration with travel companies.

The event’s organisers – New York Road Runners (NYRR) – make collaborative arrangements with travel and tourism firms in more than 50 countries across the globe in order to create avenues for international participants to travel to the Big Apple to participate in the TCS New York City Marathon.

Active Holiday Company to support with TCS New York City Marathon

India has substantial representation amongst the participants in the race and ranks in the top 20 countries of origin amongst participants. Where the NYRR has historically appointed international firms to facilitate participation from India, Active Holiday Company from Bangalore will be Indian partner this year.

Marathon tours are among the primary services offered by Active Holiday Company, and the firm has an international network of Marathon Partners including the Virgin Money London Marathon as well as the Bank of America Chicago Marathon.

Commenting on its appointment, Gauri Jayram, Founder of Active Holiday Company said, “We are incredibly proud to be part of the 2019 TCS New York City Marathon, one of the world’s greatest marathons! Since 2014, we have served hundreds of Indians running International races and we believe that we have tremendous value to add to the runners’ experience, which is the ultimate aim of NYRR as well.”

Michael Capiraso, President & CEO of the NYRR added, “We’re excited to welcome Active Holiday Company as an official International Tour Operator for the 2019 TCS New York City Marathon and are eager to further engage with the running community in India through this partnership.”