Kantar Group | News | Marketing

An overview of Kantar Group news in India:

Kantar and VTION team up to gauge OTT consumption in India Global marketing consultancy Kantar is looking to monitor over the top (OTT) content consumption in the Indian market, evidenced by its new partnership with analytics firm VTION.
20 November 2019
India still a priority market for Kantar after Bain Capital association Having sold nearly two-thirds of its operations to Bain Capital, insights and consulting agency Kantar has indicated its intentions to continue its investment drive in the Indian market.
09 August 2019
GroupM appoints new Senior Director for Media Consulting Weeks after being merged with Kantar to facilitate a global Kantar Analytics practice, GroupM now has a new Senior Director for its Media Consulting arm in India.
17 May 2018
WPP unifies Kantar and GroupM in India to form global analytics practice As part of its efforts to form a global Kantar Analytics Practice, global public relations and advertising agency WPP has combined two of its subsidiaries in India, namely Kantar and GroupM.
08 May 2018

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