Suniet Bezbaroowa leads BCG’s marketing function in India
Boston Consulting Group has appointed a new Marketing Director for India: Suniet Bezbaroowa.
Suniet Bezbaroowa brings nearly two decades of experience in the world of journalism, marketing and public relations to the firm, including ten years gained in the consulting industry. Bezbaroowa spent the past decade at Deloitte, most recently as the firm’s Director of Marketing, Brand and Communications for India and South Asia.
At the Big Four firm, he was responsible for driving and implementing the firm’s marketing communication initiatives across business units (Audit, Financial Advisory, Consulting) and industry verticals.
Earlier in his career, Bezbaroowa worked with organisations like Times of India, Concept Public Relations, Genesis Colors and others. He obtained his degree at Delhi University.
At Boston Consulting Group (BCG), one of the world’s largest management consulting firms and top three strategic consultancies alongside MBB rivals McKinsey and Bain & Company, Bezbaroowa will be responsible for building and implementing the overall marketing and communication activities for the firm’s offices in India.
Boston Consulting Group formally started operations in India in 1995, opening an office after nearly a decade of work in the country. Today, the consultancy has offices in Gurgaon, Mumbai, Bengaluru, Chennai and New Delhi. BCG India is led by senior partner Alpesh Shah, who succeeded Neeraj Aggarwal in September 2018.